ДНКОМ – лаборатории медицинской диагностики, которые появились в 2009 году. Бренд имеет надежную репутацию в медицинском сообществе и предлагает тесты, которые не могут сделать в других лабораториях. Поддержка мирового класса и постоянное обучение франчайзи помогают новым владельцам бизнеса уверенно начать новое дело. Лаборатория оказывает следующие услуги:
- ДНК / тест на отцовство.
- Клинический скрининг и корпоративные оздоровительные программы.
- Тесты на содержание алкоголя и наркотиков.
- Фоновый скрининг.
- Разные типы анализов и тестирование на гормоны по слюне вместо забора крови.
Лаборатория партнера будет работать следующим образом: пациент сдает пробы, они отправляются в ближайшую лабораторию ДНКОМ в специальных контейнерах, результат высылается в офис франчайзи.
Партнерский офис можно открыть в следующих форматах:
- Пакет Успех. Для Москвы и области. Паушальный взнос 250 тыс. руб., инвестиции на открытие и оснащение - 2,2 млн. рублей. Переход под бренд при наличии своего мед. учреждения - 400 тыс. руб.
- Пакет Выгода. Для остальных городов. Паушальный взнос 150 тыс. руб., инвестиции на открытие и оснащение - 1,8 млн. рублей. Переход под бренд при наличии своего мед. учреждения - 250 тыс. руб.
- Переход по бренд со сменой партнера – 300 тыс. рублей, паушальный взнос 70 тыс. руб.
Франчайзи зарабатывает 100% выручки на заборах материала и 47% на проведении анализов.
Преимущества для партнера:
- ДНКОМ - участник международной программы контроля качества EQAS.
- Лучшее лабораторное оборудование. 2130 вариантов анализов.
- LabTrends – школа для врачей.
- Запатентованное программное обеспечение для регистрации и получения анализов онлайн.
- Внутренний портал для связи.
- Настраиваемый локальный интернет-сайт со встроенными маркетинговыми инструментами, включая ссылки на блоги и сайты социальных сетей, которые дополняют бизнес.
- Выбор офиса и создание дизайна.
- Поиск и отбор квалифицированного персонала с комплексным обучением и сертификацией.
- Тренинг по продажам.
- Генерация лидов для сайта.
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